Multiple Choice
Figure 8-4, Question 1Consider Figure 8-4, Question 1 above, which was part of a Wendy's survey that assessed fast-food restaurant preferences among present and prospective consumers. Question 1 illustrates which type of question format?
A) dichotomous
B) open-ended
C) closed-end
D) attitudinal
E) semantic differential
Correct Answer:

Verified
Correct Answer:
Verified
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