A Cross Tabulation Refers to

Multiple Choice

A cross tabulation refers to

A) the selection of a group of people, asking them questions, and treating their answers as typical of all those in whom they represent.
B) a method of presenting and analyzing data involving two or more variables to discover relationships in the data.
C) the extraction of hidden predictive information from large databases to find statistical links between consumer purchasing patterns and marketing actions.
D) "what if" questions that determine how hypothetical changes in marketing mix drivers influence the buying decisions of a household.
E) the operation of computer networks that can store and process data.