Lindsey Smith's Selling Success at GE Is Due in Large

Multiple Choice

Lindsey Smith's selling success at GE is due in large part to her

A) developing relationships with CEOs and CFOs.
B) using a team of sales personnel, technical specialists, and health care professionals in selling to and servicing key customers.
C) continually reinforcing GE Healthcare's competitive advantage.
D) simplifying sales presentations for technical products.
E) staying on top of marketing trends for business-to-business selling.