Multiple Choice
One of the primary benefits Fallon Worldwide receives by being owned by the holding company Publicis Communications is
A) access to competitive intelligence from its competitors that are owned by the same firm.
B) an ideal portfolio of high-profile clients.
C) an increased reputation for being a socially responsible company.
D) an ability to rebrand to more closely align with new objectives.
E) useful research on a scale that is not available to a small company.
Correct Answer:

Verified
Correct Answer:
Verified
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