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    Marketing Study Set 15
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    Exam 18: Advertising, Sales Promotion, and Public Relations
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    The Information Sent by a Source to a Receiver During
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The Information Sent by a Source to a Receiver During

Question 149

Question 149

Multiple Choice

The information sent by a source to a receiver during the communication process is referred to as


A) an advertisement.
B) publicity.
C) a message.
D) feedback.
E) a missive.

Correct Answer:

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