Multiple Choice
In the communication process, noise refers to
A) any unsolicited response from consumers or potential consumers regarding a company's message.
B) any communication with consumers who are not in the target audience.
C) extraneous factors that can work against effective communication by distorting a message or the feedback received during the communication process.
D) the use of colors, words, sounds, or images that make an otherwise simple message more complex.
E) a unique set of terms, expressions, or jargon that carries a specific meaning within a specific field (i.e., the medical profession, legal profession, etc.) .
Correct Answer:

Verified
Correct Answer:
Verified
Q14: Businesses vary as to the amount of
Q15: The design of the promotion will play
Q16: A short-term inducement of value offered to
Q17: Cardiac Science is a California-based company that
Q18: Direct marketing refers to<br>A) individualized communications programs
Q20: In the communication process, the viewers of
Q21: Compare push and pull strategies as alternative
Q22: According to Tracee Larocca, brand creative director
Q23: For a promotional campaign, the sequence of
Q24: Which of these statements describes a key