Multiple Choice
When Andrea visited www.disneystore.com, she looked at several different classic Winnie the Pooh plush animals before she selected Piglet and Tigger and put them in her shopping cart. She next went to checkout where she confirmed her purchase, typed in her address, and concluded the transaction by providing her credit card information. In terms of customer experience, this example describes the ________ website design element.
A) context
B) community
C) content
D) commerce
E) connection
Correct Answer:
Verified
Correct Answer:
Verified
Q157: Most websites do not include every design
Q158: Describe why measuring channel performance in multichannel
Q159: One of the reasons for the continued
Q160: A web page that serves as a
Q161: The ability of customers to avail themselves
Q163: Collaborative filtering gives marketers the ability to
Q164: The consumer-initiated practice of generating content on
Q165: In terms of the online customer experience,
Q166: In marketspace, buzz refers to<br>A) instant messaging.<br>B)
Q167: To gauge website stickiness, a company monitors<br>A)