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The Ability of Customers to Avail Themselves of Numerous Websites

Question 161

Multiple Choice

The ability of customers to avail themselves of numerous websites for almost anything they want, as well as the ability to engage in electronic dialog with marketers for the purpose of making informed decisions, are dimensions of ________, one of the reasons consumers shop and buy online.


A) choice
B) communication
C) customization
D) control
E) compatibility

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