Multiple Choice
All of these are true about the price element of services except which?
A) Price can be referred to in a variety of terms.
B) Price can affect consumer perceptions of the service.
C) Price can be kept consistent through the use of off-peak pricing.
D) Price can be used in capacity management.
E) Price can be used in services to imply a higher quality.
Correct Answer:

Verified
Correct Answer:
Verified
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