Multiple Choice
An early breakthrough for Justin's was offering its nut butter product in squeeze packs, a low risk to try and very convenient. The packaging in this case mostly likely offers which type of benefits?
A) functional benefits
B) perceptual benefits
C) communication benefits
D) technology benefits
E) sustainability benefits
Correct Answer:
Verified
Correct Answer:
Verified
Q238: The belief that products originating from one
Q239: Which of the following products would have
Q240: According to the diffusion of innovation concept,
Q241: A billboard showed simply the shape of
Q242: Warranties, money-back guarantees, extensive usage instructions, demonstrations,
Q244: The largest numbers of product adopters with
Q245: The classifications of innovators, early adopters, early
Q246: When a product spreads through the population,
Q247: Which of these is the first of
Q248: Which of the following is an example