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Less Than ________ of New Consumer Packaged Goods (CPG) Exceed

Question 28

Multiple Choice

Less than ________ of new consumer packaged goods (CPG) exceed first-year sales of $50 million-the benchmark of a successful CPG launch.

A) 3 percent
B) 10 percent
C) 17 percent
D) 28 percent
E) 35 percent

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