Multiple Choice
Assuming you're the media planner, which of the following would be part of the creative predispositions you'd consider?
A) Senior citizens want to buy bigger homes for less money.
B) You're a cell phone company that seeks to attract people via newspaper ads.
C) Teens are into radio in a different way than they're into print.
D) You have lots of copy so radio is your medium.
E) complementary colors and harmonics
Correct Answer:

Verified
Correct Answer:
Verified
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