Short Answer
Renee chose the container of hand soap not because of the attributes of the soap, but because the container was well designed and matched her bathroom decor. This is an example of _ _.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q57: A car manufacturer admits in a television
Q58: When Ford Canada includes a free oil
Q60: A marketing study found that respondents believed
Q61: If your friend sent you an emoticon
Q63: Due to the difficulty of making persuasive
Q64: Source relates to consumers' beliefs that a
Q65: Roy saw the point of sale sample
Q66: John had mixed feelings about a commercial
Q67: An expert used in an anti- smoking
Q80: According to the elaboration likelihood model,marketers of