Multiple Choice
According to the text, the product symbol that is given credit for being the first "brand personality" (introduced in 1886) was .
A) the Coca- Cola symbol
B) the Kellogg's rooster
C) the Michelin Man
D) the Quaker Oats man
E) the John Deere tractor symbol
Correct Answer:
Verified
Correct Answer:
Verified
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