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    Retailing Management Study Set 3
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    Exam 3: Customer Buying Behaviou
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    Which of the Following Segmentation Methods Would Be Most Appropriate
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Which of the Following Segmentation Methods Would Be Most Appropriate

Question 29

Question 29

Multiple Choice

Which of the following segmentation methods would be most appropriate for a convenience store retailer?


A) Geographic
B) Demographic
C) Buying situation
D) Benefit sought
E) Personality

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