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    Retailing Management Study Set 3
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    Exam 15: Appealing to the Customer: Retail Communication Mix
  5. Question
    What Is the Problem with Using Sales Promotions as the Only
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What Is the Problem with Using Sales Promotions as the Only

Question 57

Question 57

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What is the problem with using sales promotions as the only way of communicating with the customer?

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While sales promotions are eff...

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