Multiple Choice
The primary goal of positioning is to _ .
A) choose the strongest marketing mix
B) determine customers' needs
C) shape customers' perceptions
D) communicate product attributes
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q28: Marketers would most likely use to determine
Q29: During the new product development process,gathering consumer
Q30: Based on the BCG Matrix,a product in
Q31: According to the BCG growth- market share
Q32: According to Peter Drucker,marketing and lead to
Q34: A(n)_ _ strategy involves using a common
Q36: In which phase of the product life
Q37: Data that has been collected for some
Q38: The growth- market share matrix developed by
Q43: A skimming strategy involves charging a high