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    Strategic Marketing Study Set 2
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    Exam 5: Implementation
  5. Question
    Based on the BCG Matrix,a Product in a Market Position
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Based on the BCG Matrix,a Product in a Market Position

Question 30

Question 30

Multiple Choice

Based on the BCG Matrix,a product in a market position typically generates enough cash to fund other investments.


A) low share/high growth
B) low share/low growth
C) high share/low growth
D) high share/high growth

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