Multiple Choice
Which of the following statements about the adopter categories is true?
A) Late majority adopters are typically very concerned about social acceptance.
B) Early majority adopters are typically middle class and like to buy well- established products.
C) More than 50 percent of the population is classified as late majority adopters.
D) Innovators are a much larger group than laggards.
E) Early adopters are risk aversive.
Correct Answer:

Verified
Correct Answer:
Verified
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