Multiple Choice
Which of the following statements about durable goods is true?
A) Durable goods are more likely to require low- involvement decisions than perishable goods.
B) Durable goods provide a benefit over a long period of time.
C) Consumers purchasing durable goods typically use habitual decision making.
D) The information search is quicker for durable goods than it is for nondurable goods.
E) Product evaluation is more likely to take place for nondurable goods than for durable goods.
Correct Answer:

Verified
Correct Answer:
Verified
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