Multiple Choice
When a consumer is armed with information and narrows down the choices by deciding which of all the possibilities is feasible and compares the pros and cons of each remaining option,this consumer is experiencing the step of the consumer decision- making process.
A) problem recognition
B) evaluation of alternatives
C) postpurchase evaluation
D) product choice
E) information search
Correct Answer:

Verified
Correct Answer:
Verified
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