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    Marketing Real People Real Choices Study Set 5
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    Exam 15: Deliver Value Through Supply Chain Manage-Ment: Channels of Distribution and Logistics
  5. Question
    A Corporate VMS Has the Advantage of Controlling the Entire
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A Corporate VMS Has the Advantage of Controlling the Entire

Question 14

Question 14

Multiple Choice

A corporate VMS has the advantage of controlling the entire distribution chain under .


A) contractual agreements
B) mass distribution
C) a profit- maximizing strategic plan
D) single ownership
E) a limited number of intermediaries

Correct Answer:

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