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    Marketing Real People Real Choices Study Set 5
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    Exam 1: Welcome to the World of Marketing: Createand Deliver Value
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    In Addition to Marketing Activities,the Includes Business Functions Such as Human
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In Addition to Marketing Activities,the Includes Business Functions Such as Human

Question 46

Question 46

Multiple Choice

In addition to marketing activities,the includes business functions such as human resource management and technology development.


A) e- commerce process
B) value chain
C) marketing mix
D) customer relationship management
E) utility function

Correct Answer:

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