What Are the Four Ps in the Following Description: "Rosa

Essay

What are the four Ps in the following description: "Rosa Alvarez markets twenty- three different varieties of salsa in 8- ounce and 12- ounce bottles at supermarkets in the southwestern United States.The 8- ounce bottle sell for $5.95,and the larger size sells for $7.95.Periodically,she sets up a table in one of the markets that carries her salsa brand and offers customers a sample.She recently received considerable publicity for being the "Hispanic entrepreneur of the year."