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    Business
  3. Study Set
    Consumer Economics Issues and Behaviors
  4. Exam
    Exam 7: Decision Making and the Influence of Advertising
  5. Question
    Defined as Any Paid Form of Non-Personal Communication About an Organization
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Defined as Any Paid Form of Non-Personal Communication About an Organization

Question 17

Question 17

Essay

Defined as any paid form of non-personal communication about an organization, product, service, or idea by an identified sponsor,__________ , is an important aspect of the consumer buying process.

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