Multiple Choice
In approaches to collecting perception data, the respondents are asked to use their own criteria to judge how similar or dissimilar the various brands or stimuli are.
A) derived
B) direct
C) Likert
D) preference
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q7: Conjoint analysis assumes that the important attributes
Q23: In conjoint analysis,the attribute's importance is normalized
Q34: What are the advantages and disadvantages of
Q41: Which guideline for deciding on the number
Q57: Gaps in the spatial map may indicate
Q61: Various ways to label dimensions obtained in
Q62: Which is a disadvantage of the direct
Q79: Preference data order the brands or stimuli
Q98: For Kruskal's stress formula 1,a stress value
Q100: An assumption of MDS is that the