Multiple Choice
Which of the following is the first step in brainstorming when reader benefits are hard to identify?
A) Thinking of the feelings,values,needs,and fears that may motivate your reader
B) Thinking how the features of your product or policy might benefit the audience
C) Identifying the obvious features of your product or policy
D) Identifying features of your service that meet the firm's values
Correct Answer:

Verified
Correct Answer:
Verified
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