Which of the Following Customer Profiles Uses Behavioural Descriptors Exclusively

Multiple Choice

Which of the following customer profiles uses behavioural descriptors exclusively?

A) Mike, a regular visitor at the local café, describes himself as a heavy coffee drinker and enjoys socialising with friends over a good coffee.
B) Greg, an enthusiastic computer gamer, is ready to purchase a new game and is very loyal to the Sony brand.
C) Jan is a serious student who always completes her assignments on time and to a very high standard.
D) Alice is an enthusiastic cook and always bakes a home- made cake for her friends' birthdays and special occasions.
E) Marcia has just landed her first job as an IT consultant and has ambitions to make her first million dollars by age 40 years.