Multiple Choice
Opinion leaders are BEST defined as which of the following?
A) a group that serves as a direct or indirect point of comparison in forming a person's attitudes or behaviour
B) a group who, because of their special skills, knowledge, personality or other characteristics, exert influence on others
C) a group of people with shared value systems based on common life experiences and situations
D) a group to which an individual wishes to belong
E) any group that has a direct influence on a person's behaviour
Correct Answer:
Verified
Correct Answer:
Verified
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