Multiple Choice
Product Review Australia is a consumer generated website where consumers can write reviews about recent purchases, ask questions and generally exchange information about products and services. This site is BEST described as an example of:
A) an online social network.
B) buzz marketing.
C) a blog.
D) a virtual brand community.
E) none of the above
Correct Answer:

Verified
Correct Answer:
Verified
Q45: The first step of the buyer decision
Q46: A group of people with shared value
Q47: Needs can be triggered by internal stimuli,
Q48: A system of classifying purchase decisions according
Q49: A strong internal stimulus that calls for
Q51: The belief that "we are what we
Q52: In terms of psychographics or value segments,
Q53: Ben is a tech- head. He studied
Q54: Product and brand images are generally composed
Q55: The stage of the buyer decision process