Straight Extension of the Product Means

Multiple Choice

Straight extension of the product means:

A) introducing the product to the foreign market with major changes to the product.
B) introducing a customised product to the foreign market with existing marketing strategy.
C) introducing the product to the foreign market with minor changes to the product.
D) introducing a customised product to the foreign market with a new marketing strategy.
E) introducing the product to the foreign market without any changes to the product.