Multiple Choice
Which one of the following helps determine the relative priority of target publics in the program strategy?
A) Stakeholder analysis
B) Exploratory methods
C) Clippings of print media coverage
D) Communication audit
E) Benchmark data on competitors
Correct Answer:

Verified
Correct Answer:
Verified
Q14: Which one of the following methods dominates
Q15: Which research method offers the advantages of
Q16: The objective application of set procedures for
Q17: Samples of unknown representativeness are typically the
Q18: Studies of public relations practitioners show that
Q19: The "internal factors" portion of the situation
Q20: Which one of the following is the
Q21: Which one of the following does NOT
Q22: What is (are)the major reason(s)more research is
Q23: Which one of the following is typically