Multiple Choice
As a consultant for KPMG, your client asks you to find the similarities among consumers between Canadians and Scandinavians, as they are considered launching a new product to these two countries. Your client is asking you to perform a(n) :
A) cross-cultural analysis.
B) international attitude evaluation.
C) polyphasic anthropology.
D) multigraphic societal scanning.
Correct Answer:
Verified
Correct Answer:
Verified
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