Multiple Choice
You want to buy some instant rice, and you are in the mood for wild rice. The store you go to has two brands of instant rice: Uncle Bens and Minute Rice. Collectively, what is this group of instant rice brands called?
A) a consideration set
B) an evaluative criterion
C) a value group
D) an impulse set
Correct Answer:

Verified
Correct Answer:
Verified
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