Multiple Choice
Which of the following statements concerning technological forces is true?
A) An advantage of technology is that advances can in no way harm an industry's growth.
B) Because technological change is the result of research, it is highly predictable.
C) Advances in technology are having important effects on marketing because they allow marketers to better understand and serve consumers.
D) A new wave of technological innovation will not replace existing products and companies.
Correct Answer:

Verified
Correct Answer:
Verified
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