Consumer-Oriented Sales Promotions Are

Multiple Choice

Consumer-oriented sales promotions are:

A) advertisements that show actual consumers using the product.
B) promotions where charitable contributions of a firm are tied directly to the customer revenues produced through the promotion of one of its products.
C) methods used to get a non-personal, indirectly paid presentation of a company or its products. Examples are news releases, news conferences, and public service announcements.
D) sales tools used to support advertising and personal selling efforts.