Solved

Audi Staged an Auto Theft

Question 175

Multiple Choice

Audi staged an auto theft. They then asked consumers to blog their journeys. Participants became both the creator and individual for the brand message. What type of advertising is this?


A) television
B) user-generated media
C) buzz marketing
D) outdoor

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q170: When the Lorillard Tobacco Company places ads

Q171: McHale's Creative Inc. focuses specifically on social

Q172: All of the following are correct statements

Q173: The mother handed her college-aged son a

Q174: One of the advantages of focusing on

Q176: Differentiate among full-service advertising agencies, limited-service advertising

Q177: Describe the four ways, discussed in the

Q178: For marketers, the primary objective of a

Q179: An announcement that German pharmaceutical giant Bayer

Q180: Using near-field communication (NFC)technology and digital signage