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Coca-Cola Has Realized That the Market for Their First Diet

Question 196

Multiple Choice

Coca-Cola has realized that the market for their first diet cola, Tab, has been significantly diminished, yet Coca-Cola still sells the product, without any major advertising to its niche market. Coca-Cola is engaging in product:


A) Harvesting
B) Profiting
C) Skimming
D) Deletion

Correct Answer:

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