Mrs Renfro's, Inc

Multiple Choice

Mrs. Renfro's, Inc., is a company that sells 25 different relishes in 45 different states. Mrs. Renfro's chipotle corn salsa is so popular that the company cannot make enough to keep its resellers stocked. Its price of $4.50 for a jar seems just right to consumers who savour its hot and spicy taste. The popularity of hot and spicy food is an example of a(n) _________that Mrs. Renfro's has used to make its product a success.

A) demand factor
B) supply factor
C) consumer index
D) exchange parameter