Which of the Following Is a Key Difference Between Market

Multiple Choice

Which of the following is a key difference between market development strategy and diversification strategy?

A) Diversification offers products in a new market, whereas market development involves offering a product in the existing market.
B) Diversification occurs when a new product is offered in an existing market, whereas market development takes place when an existing product is offered in a new market.
C) Diversification involves development of new product, whereas market development uses an existing product.
D) Diversification involves low levels of risk, whereas market development is characterized by high levels of risk.
E) Market development offers products in a new market, whereas diversification involves
Offering a product in the existing market.