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    Marketing Study Set 18
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    Exam 3: Understanding the Marketplace Consumer Behaviour
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    What Is the Name of the Marketing Practice in Which
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What Is the Name of the Marketing Practice in Which

Question 121

Question 121

Multiple Choice

What is the name of the marketing practice in which a company seeks to influence the price at which a product is sold?


A) price fixing
B) price discrimination
C) predatory pricing
D) referral selling
E) resale price maintenance

Correct Answer:

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