Multiple Choice
A company that deals in sprays, creams, and perfumes uses promotional coupons to entice people to buy and try its product.This is an example of:
A) differentiated segmentation.
B) behavioural segmentation.
C) geodemographic segmentation.
D) undifferentiated segmentation.
E) concentrated segmentation.
Correct Answer:

Verified
Correct Answer:
Verified
Q13: Explain psychographic segmentation.
Q78: Explain the criteria that marketers use to
Q79: Which of the following strategies refers to
Q80: A local bakery customizes its pastries and
Q82: A furniture manufacturer deals in furniture with
Q84: Which of the following holds true for
Q86: How we live our lives to achieve
Q87: Magas is a business information service provider
Q88: A company develops a variety of exotic
Q112: People who are primarily motivated by ideals