Simply You, a Fashion Store, Focuses on Clothes for Young

Multiple Choice

Simply You, a fashion store, focuses on clothes for young women between the ages of 16 and 22 and devotes all its energies to providing products to fit that market's needs.Which stage of the segmentation-targeting-positioning process is Simply You in?

A) identifying and developing a positioning strategy
B) establishing overall strategy or objectives
C) identifying segmentation bases
D) evaluating segment attractiveness
E) selecting a target market