Cinderella Is a Store That Designs High-End Footwear for Women

Multiple Choice

Cinderella is a store that designs high-end footwear for women, which is stylish, sophisticated, and exclusive.Endorsed by celebrities, the store is considered one-of-a-kind, which makes target consumers value it more.This is an example of:

A) cobranding.
B) brand equity.
C) brand licensing.
D) brand extension.
E) brand dilution.