Multiple Choice
A company launches a new car in the luxury segment.When it fixes the price of the car it takes into the consideration the price of all the cars in the luxury segment.It looks at rival companies for reference.It fixes the price and provides accessories on par with what is provided by the other car manufacturers in the luxury segment.This is an example of:
A) sales orientation.
B) customer orientation.
C) profit orientation.
D) marketing orientation.
E) competitor orientation.
Correct Answer:
Verified
Correct Answer:
Verified
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