True/False
Intangible cues are used by service marketers to provide customers with assurance of service quality.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q9: "Is the demand strong enough to justify
Q10: Because of perishability of services, service marketers
Q14: Service providers offering discounted deals to existing
Q15: Because of inseparability of the production and
Q16: Service marketers make promises to customers, suggesting
Q17: A hairstylist who gives good haircuts in
Q57: If you buy McDonald's French fries in
Q60: Both production and consumption of services occur
Q89: How a pair of jeans looks, regardless
Q91: Test marketing should be conducted when a