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    Contemporary Strategy Analysis Study Set 1
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    Exam 15: Global Strategies and the Multinational Corporation
  5. Question
    Going 'Glocal' Means
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Going 'Glocal' Means

Question 71

Question 71

Multiple Choice

Going 'glocal' means:


A) Developing global standard platforms for your product using local ingredients
B) Developing global standard platforms for your product with locally-differentiated variants
C) Running as tight a ship as McDonalds
D) Nothing: it's just a buzzword

Correct Answer:

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