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    Contemporary Strategy Analysis Study Set 1
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    Exam 4: Further Topics in Industry and Competitive Analysis
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    Profit Pool Mapping Is a Technique That Analyzes the Vertical
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Profit Pool Mapping Is a Technique That Analyzes the Vertical

Question 28

Question 28

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Profit pool mapping is a technique that analyzes the vertical structure of an industry and describes the profitability or profit margin at each stage of that industry's value chain

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