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Creating the Proper Mix of Product/service,price,promotion,and Distribution for a Market

Question 21

Multiple Choice

Creating the proper mix of product/service,price,promotion,and distribution for a market begins with:


A) Selecting the global market strategies and targets.
B) Selecting the segment of the market as a company's target.
C) Creating promotion for the target market..
D) Incentives to allow a large percentage of the target market to purchase goods and services from the company.

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