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  3. Study Set
    Consumer Behavior Study Set 1
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    Exam 1: Understanding Consumer Behavior
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    Problem Recognition Occurs When We
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Problem Recognition Occurs When We

Question 85

Question 85

Multiple Choice

Problem recognition occurs when we:


A) form an attitude.
B) purchase an offering.
C) expose ourselves to persuasive information.
D) realize that we have an unfulfilled need.
E) categorize information in a schematic framework.

Correct Answer:

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